Elevating sports through innovation and partnership

We partner with leading sports organisations to turn ambition into impact – with digital platforms, data-driven solutions, and a shared love for sport.

 

 

AE works with well-known 
companies

Club Brugge
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    Why AE and sports are a natural match

    At AE, sport is in our DNA. From developing training platforms for youth teams to enabling digital excellence for top-level federations, we believe in the power of technology to fuel talent, connect communities, increase fan loyalty and accelerate performance through data and innovation.

    Our commitment runs from grassroots to professional level – always with a human-first, data-smart approach.

    We’re proud to have been nominated for the 2025 Sport Company Awards presented by Sport Vlaanderen. We foster a strong internal sports culture. AE’ers are encouraged to stay active through daily initiatives such as in-house pilates sessions, a padel team, a cycling crew, a running squad, and even a dedicated walking group.

    Because at AE, we don’t just support sport – we live it.

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    From the pitch to the platform:
    Our sports footprint

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    European Running Championships 2025 main sponsor

    We proudly supported the EK Running 2025 in April, bringing our energy and expertise as main sponsor of this international celebration of endurance.

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    Leuven Bears training platform & youth sponsorship

    As main sponsor of the Leuven Bears youth team, we empower young talent both on and off the court – and built a custom training platform to track and boost development.

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    Club Brugge data platform

    We enabled a central data platform for Club Brugge, providing a unified source of truth that empowers their teams with accurate insights for faster, more informed decision-making across all levels of the organisation.
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    Basketbal Vlaanderen CIAM solution

    For Basketbal Vlaanderen we delivered a centralised CIAM (Customer Identity and Access Management) solution to ensure the login-process runs smooth & secure for athletes, members and fans across all apps they offer to their supporters, trainers and staff, players, referees and more. 

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    Voetbal Vlaanderen

    Voetbal Vlaanderen aims to keep people engaged in football for life, from grassroots players to lifelong fans. We support them in shaping and executing a forward-thinking digital strategy that turns this long-term ambition into a tangible, sustainable reality across all touchpoints.
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    AE-KZLWC cycling team main sponsor

    We support this authentic, community-driven cycling club with a strong focus on youth development by providing them with the visibility, strategic backing, and digital tools they need to grow sustainably, strengthen their organisation, and nurture the next generation of cycling talent.

    Co-create. Iterate. Win.

    Whether you’re a local club or a national federation, our proven approach aligns people, processes and technology for lasting results.
     
    What we enable for sports organisations:
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    Engage & grow your community

    Build stronger connections with fans, members and athletes through seamless digital journeys and personalised experiences.

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    Operate smarter & faster

    Streamline your internal workflows and club or federation operations with scalable, user-friendly digital platforms.

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    Turn data into impact – securely

    Leverage your data for better decision-making, performance insights and policy development – while staying fully secure and compliant.

    Trusted by sports federations to scale with confidence

    Our deep expertise in (data) architecture, platform development and AI allows us to co-create future-proof digital ecosystems for federations and clubs.

    Download use case
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    Let’s build the future of sport together

    Are you looking to scale your sports organisation, boost member & fan engagement or attract new members?
    Let’s explore what we can achieve together.
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    Thijs St Martin
    Partner in Digital Excellence