IoT is hot! IoT is a business enabler offering enormous value potential! IoT will soon become a trillion dollar market! IoT startups are disrupting entire industries! Act now or be disrupted!
At bpost, a large Belgian enterprise and our country's prime postal operator, we applied value creation thoughts and techniques to spark and ignite the creation of a digital platform to participate in the logistics sharing economy.
Over the last couple of weeks, we’ve walked you through some details about story mapping, a very powerful technique to elaborate a concept in a co-creative way. Here's a quick recap of what we discussed.
Every business model is under constant pressure. Pressure by customers, to provide an even better service. Pressure by competitors, searching for their differentiator to challenge your product. And, especially nowadays, pressure in a world where digital is the new normal.